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There is nothing more frustrating, when it comes to SEO, than slaving over your site in an attempt to get it up the ranks of the search engines, only to find that your competition for those keywords is King Kong. This has nothing to do with how many competing sites, which is something marketers concern themselves too much with, but how strong the top sites are. This article is going to give you some guidelines in dealing with this problem.

Okay, so what ARE you looking for? If you’re going to go up against the big guns for a keyword phrase, how big is too big? Well, everybody has their own idea about this. There is no right or wrong. I can only tell you what I have found to be true from my own experience in taking on the big guns. Naturally, your mileage will vary so test these numbers for yourself.

First thing I look at, even though Google says it’s not as big an issue as it was, is page rank. I am still seeing, whether this is a coincidence or not, that the top sites USUALLY have very high PRs. Naturally, this will vary from niche to niche and keyword to keyword. However, I have found that if a top site for a keyword has lower than a PR 4, I have a decent chance of knocking it off its pedestal. Don’t get me wrong. It will take some doing, but it is possible.

Next thing I look at is backlinks. This is a little harder to gauge depending on how quickly you are able to generate them to your own site. Now, backlinks really cover a broad range of numbers. The other day I was researching a site in a very competitive niche that had over 4 million backlinks. I certainly wouldn’t want to go up against that baby unless I had some big guns behind me.

Okay, so what IS a workable number for backlinks? I have found that if I tackle sites that have fewer than 50,000 backlinks, I stand a pretty good chance of knocking them off. However, you can’t just look at the top site. See, most search engine users who are not marketers will leave their browsers at the default and get about 10 sites per page. Most people won’t go beyond page two, if that. However, that means that if you can even just beat out site number 10, you can get on page one.

Think that’s not big? Trust me…it is. You don’t have to be the top site to get hits.

What you need, once you get on page one, is a killer description for your site. And that is handled through proper SEO of your description tag. Most web site owners don’t really understand SEO and their site descriptions are horrible. By making sure that YOURS is on the money, you WILL get your share of visitors.

Anyway, there you have it. How to scope out your competition and figure out if they’re worth tackling or not.

To YOUR Success,

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Have you been hearing about long tail keywords and wondering what they are? They?re nothing but multi-phrase keywords, containing three or more words that people use to search in the search engines and reach a site.

Long tail keywords are very specific, unlike typical keywords that contain one or two common phrases; they are popular phrases that are likely to be used for precise results. The use of long tail keywords leaves no doubt about what the individual is trying to find, it is very straightforward and precise. For instance, if a person should search with the keywords ?how to play the guitar?, this means they are determined to learn about something particular.

There are many benefits of selecting long tail keywords as they have a high conversion ratio, and are easier to rank because the competition is less. Let?s examine the process of researching long tail keywords, and determine the benefit of utilizing them to reach your business objectives.Traffic Ultimatum Review

Essentially, what you are in search of when seeking the best long tail keywords are those with high commercial value for which there is not a lot of competition. The goal of people searching Google or other search engines will vary greatly. There are people who are just surfing the web and have no solid intent. They may also be idly researching information, or skimming through information, pictures or videos. The next level of web searchers are seeking a product or service to fulfill their needs and are looking through all the options available to them. Finally, there are those who know exactly what they want and are searching for the best place to obtain the product or service; this group is where your main focus should lie. This is the category of searchers that you want to target, because they are the ones who are actually looking out to spend the money. The specific keywords related to this group are called buying keywords. When making a decision on your keyword research software, be sure that those keywords are included in the package. You will want to keep a list of these keywords, adding to it as you find more.

Locating particular keywords that individuals are using when they are seeking to make a purchase, should be your goal when conducting keyword research. Use your keyword research program to run the list of keywords that you gathered from Google; from here, you will be able to generate increasingly exclusive keywords. You will quickly see that the long tail keywords are highly effective. When someone types in the specific item or service that you offer, you want them to know that you offer it and where to find you at. They feel prepared and have out their credit card in order to make their purchase. It?s all about filtering the un-needed keywords to reach the best. Online marketers have used this method for years to reach their potential customers and it continues to work.

When you are attempting to achieve the highest search engine rankings, keyword research is the most critical step in the process. There are many people who ignore this crucial step and end up losing a lot of time and hard work on short tail keywords.Traffic Ultimatum

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With the advent of new technologies, it is now easier than ever to dramatically increase web traffic for free. You can do this by using powerful linking techniques with popular Web 2.0 sites. These techniques are so powerful that, if used properly, can actually increase your site’s rank to page 1 in Google and deliver huge amounts of traffic from other sources as well.

There are many Web 2.0 sites that you can link to for free which can help you get ranked in the search engines quickly. This can seem to be a daunting task when first getting started, but it is actually very easy to do. Once your linking system is set up, it takes very little time to maintain it.

I have compiled the top 4 ways to quickly and easily increase web traffic for free using popular Web 2.0 sites. These will get you traffic fast.

1. Social bookmarking. Social bookmarking sites are sites that allow you to “bookmark” your site (URL) on their site.

These include sites like Digg.com and Del.icio.us. These sites are very popular with Google and the other search engines so they are crawled frequently – daily or even hourly. This means that your link will get noticed by the search engines very quickly. The search engines will then index your link, go to your site and index keywords, content, etc. All you have to do is fill out a short form on each site. It is very important that you use your main keyword phrase in the link title text when you enter your information in the forms. This is the quickest and easiest way to start getting search engine traffic.

For a list of the best social bookmarking sites, go to www.socialmarker.com.

2. Social networking. If you use MySpace, FaceBook, Twitter or similar sites, you are already familiar with social networking. You can use these sites to help drive traffic to your site, but the best ones to use to dramatically increase web traffic for free are Squidoo, Hubpages and Weebly. All three of these sites allow you to quickly create your own web pages for free. Be sure to use original content on these pages (Google doesn’t like duplicate content) and have them link back to your site. As with social bookmarking, be sure to use your main keyword phrase in the title link and try to use it once or twice in the content. Just make certain that it will still be easily readable to anyone who might be interested in what you have written.

Google absolutely loves these Web 2.0 sites so your page will get ranked very fast, usually within hours, which will quickly drive a lot of highly targeted traffic to your site.

3. Forum posts. Find forums in your niche to post to by doing a Google search for “[your niche] + forum.” Make sure the forum has a decent PR (2 or more) and that the signature links are dofollow links. Once you find a forum in your niche that matches those criteria, make some intelligent posts and respond to any questions, or ask your own questions. Be certain that your signature contains your main keyword phrase and a link to your main site. The more you engage in conversation with other users of the forum, the more traffic and backlinks you will receive. These backlinks will help increase your standing in Google.

4. Blog comments. Post your comments in existing authority blogs. Search for blogs in your niche the just like you searched for forums. Look for blogs with a PR of 2 or more, the higher the PR, the better. Also, make sure the blog accepts comments and the links from the commenters are dofollow links.

Once you find blogs that meet these standards, post your comments on them, but be certain that the comments are sensible and relevant to the original post. This is a good way to get a lot of backlinks on high authority sites and, once again, get noticed by the search engines.

There are many other Web 2.0 sites other than those listed here, but these are a few good ones for you to get started receiving traffic fast.

The key to being able to greatly increase web traffic for free is high quality backlinks (links on other websites pointing to your site). But be careful, not all backlinks are good. If you try to link to low quality sites, especially sites that are mostly links, you will not help increase your search engine traffic. In fact, you could even make it worse and possibly get your website banned from Google, but if you follow the instructions in this article and link to high quality Web 2.0 sites, this won’t be an issue and you will soon notice a dramatic increase in website traffic.

Free Backlinks and Free Backlinks

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